Sending flowers is known as a thoughtful way to celebrate special occasions, express romantic feelings, or our personal favorite just because. Why wait for a specific moment when you can send flowers just because you want to?

August 27th is National Just Because Day, a day to do something you want to do just because. It is a beautiful reminder that sometimes the best reason to send flowers is for no reason at all. Now if that doesn’t convince you, here are a few more reasons why you should make a friend, family member, or partner’s day with a bouquet.

A Gentle Surprise

One of the most beautiful aspects of sending flowers just because is the element of surprise. When your person receives that UrbanStems bouquet, it will instantly elevate their mood and bring a smile. No one can not smile at flowers (we don’t know the science but we’re pretty certain).

Recently, we met Hollywood star Blake Lively on the hot pink carpet at the New York premiere for her new film It Ends With Us and she said, “My husband does that sometimes. Just a note and a flower. It’s incredible.” Even she knows that it’s proof you’ve been on their mind and in their heart, even for no reason at all.

To achieve this floral nirvana, we recommend The Sorbet. Beautifully subtle, this bouquet is a delicate mix of pink and creamy white roses, accented with carnations and eucalyptus. This soft arrangement is guaranteed to deliver a smile and a touch of understated affection.

Instant Mood Booster

Flowers have a unique way of transforming any space with their vibrant colors and sweet fragrances. Whether it's an email-filled Monday or a lazy Saturday at home, a bouquet of fresh flowers can brighten up even the most mundane day. Placing flowers in an office or kitchen can bring a sense of calm and happiness, helping to reduce stress and improve mental well-being.

Spread joy and make a bold statement with The Firecracker. This dynamic arrangement features fiery shades of orange blooms that demand attention (in a good way). The striking stems are an ideal choice for those who live life with a little flair. Boost their mood and leave a lasting impression while doing it.

Celebrating Life’s Little Moments

While birthdays, anniversaries, and holidays are certainly important, life happens in the little moments. Sending flowers just because allows you to celebrate those daily achievements and experiences. So if you know your friend had a tough week at work, your sibling accomplished a personal goal, or your partner just looked extra beautiful the other day, sending a bouquet just acknowledges that they are seen and worth celebrating.

For a floral standing ovation, we know The Merci will fulfill the encore request. This masterpiece features creamy roses, mini calla lilies, cushion poms, mums, and lush greenery. This glorious bouquet exudes admiration, making it an ideal choice for expressing awe in all of the work that may go unnoticed.

So one final reminder: National Just Because Day is on August 27th! Take this opportunity to surprise someone in your world with a gorgeous bouquet and let them know they are seen, appreciated, and adored — just because.